LO2 : Planning a multipage website

The brief I will be following in the creation of my website is the Hiive It (The easy Version)
This is because I like Bumblebees and want to make a pretty website. :P

Purpose:
The purpose of my website will be to talk about bees and the decline in their numbers (in the UK). This is similar to the website http://sos-bees.org/ , which is about he decline in bee populations. But this website is not very pretty (it is very boxy). To avoid this and make it more fun, I will use cartoon bees.

Target Audience:
The target audience of my website will be an children between the ages of 5-8 years old in an Eco friendly animal lover.

Target Audience Profile:
Nancy is a 25 year old hippy, who is straight out the peace core. She lives along the River Tamar Dorset and likes to make beanie's (out of organic sheep wool she found on Dartmoor.) She has the socio-economic standing of  B1 (she has enough money to be comfortable). She has 2 small children (at 7 and 9) who are interested in nature and want to learn more about bees.

This links with the target audience because the cartoonish/ childish design will make it more engaging/ interesting to younger people, whilst educating them about bees population and what they can do to help them. Also this websites Educates adults who are interested in bees in and would like to learn about them in an easy, interesting way.

I will only creating this website in English. This is because I am unable to speak/ Welsh and do not have an audience in this country..

Annotated wireframe can be found with the Visualisation Diagram.

Information Flow:

 

Legal and Ethical:

The legal and ethical considerations I would have to consider is copyright laws. This is because it is the protection of products created by others (like images and literature) and are posted online. If I were to use images that are under the copyright law I would have to get in touch with the owner of the work and seek to gain permission to use the work and arrange referencing/ a fee in order to be allowed to use it. If I didn't seek permission or was unable to gain permission of the piece and still use it, you would be prosecuted accordingly. I do not have to worry about copyright as I have created all of my assets myself ( including the colouring pages).

When creating my website I would like to have Launched it by Monday 6th June 2016. This is so I can Create my assets and gather the appropriate information, build the website, test it on people of the target audience and fix any kinks and make the desired improvements.

Budget:

Web Designer hour wage: £18.00

Time taken to make the website: 35 Hours

Food budget: £70.00

18 x 35= £630.00 +70= £700.00



Revenue: 

You could make money from this website by using add space via Google to make money and gain further interest in the site.

LO1 Reaserch of websites

LO1: Analysing existing media:

1:  How to train your dragon- 

Purpose:
http://www.howtotrainyourdragon.co.uk/

The main purpose of this website is too Promote the release of the corresponding film. The target audience of this film is young children/ families. You can tell this because of the bright/ contrasting colours. This website also attracts its target audience because it has many colourful cartoons that they may recognise and they have games as well as information, so it also entertains as well as Promotes.

Visitor needs:

The user would access this website in order to find out more Information the film (that the website is about) and to determine I the website is worth watching. The user may also visit this website in order to interest their children in the film and to show them the characters if they are not scared of the dragons.

Information Flow:

This website shows the viewer the relevant information in a non- chronological structure. This is because a person may not want to navigate the site in a set order. This fits the target audience because it is for children/ families and they tend to enjoy looking at things I their own order.

Benefits:

A benefit to this website (for its producer) is that it helps to generate a larger profit from the film. This is because the website can be used as both a form of advertisement and to play games. This is also a benefit for the producer because it helps create a firmer/ more loyal fan base.

2: BBC-

 
Purpose:
 http://www.bbc.co.uk/

The purpose of this website is too inform the audience/ viewer on the happenings in the world. The Target audience of this website is adults who like to be informed, whether it is in connection to their job, or just because they like to be aware of happenings across the globe. It has a basic black and white layout, making it easier to navigate through.
 



Visitor needs:

 The user would access this site to find out about the most up to date news the BBC have access to. Also, these people will visit this website to find factual information about an event, whether for an event or a research paper. The user would also use this website because the layout is simple to understand, making navigation that much easier to achieve when browsing the website. 

Information Flow: 

The information of this website is presented to the audience in a simple, format that has a clear, chronological order when it comes to defining each individual section of the website/page.


Benefits:
The benefits of this website (for the producer) are that it enables the company to control what information is released to the public. Another benefit is that they can update periodically. This means that the user  will have to re- visit the site in order to get the latest news.

3: Vimeo- 

Purpose: 
 https://vimeo.com/

The purpose of this website is to allow people to search and download videos (they can either be royalty free or have royalties).  The target audience for this is students who may require royalty free footage to complete work (this could apply to adults in a job also).  The simple layout when searching makes it an effective tool and makes it convenient for the target audience.

Visitor needs:

The audience would choose to visit this website in order to fins/ source and download videos to either view or to edit into a larger project. If they are sourcing the videos they would make sure the videos are royalty (copyright/ trademark) free. They would also choose to use this website because the simple layout of the website is easy to navigate (it is user friendly).

Information Flow: 

The information on this website is presented to the user in clear, systematic rows, showing the thumbnail of the video, the name of the Video and the person who uploaded the video. 

 Benefits:

The benefits of this website (for the producer) are; it allows them to distribute videos easily to the audience and it creates a larger area of which to view them. Also, it benefits the producer by controlling the videos that are posted (illuminate confirmed XD).

 4: Facebook-

Purpose:  
 www.facebook.co.uk

The purpose of this website is to allow people to communicate via social media. The target audience of this website is teenagers. This is because it helps they stay connected to their friends and the simple nature of the website helps make it easier for them to navigate.

Visitor needs:

The audience would use this website too communicate with friends, vent thoughts and play games (in some cases) in such a way that resembles an online blog/diary (which it is in a way, an e-blog). A user would also use this website because it is very mainstream and many people have it, making it easier to contact friends than emailing.

Information Flow: 

The information of this website is given/ presented to the audience in a well structured way (there are set bars/ blocks to do a certain job). The structure of the website has remained similar throughout it's use, making it easy to use for new and long term users.

 Benefits:

 The benefits of this website (for the producer) is that it enables them to generate profit by selling advertising space. Another benefit is that they (the owner) can find out more information about their users.


5: Blue Banana-

 Purpose:    
https://www.bluebanana.com/

The purpose of this website is E-Commence and Finance (To sell). The target audience of this website is teenage girls who are interested in alternative clothing. This is shown with the dark colours in the website and the fact that they sell alternative products/ brands.

Visitor needs:

The target audience would visit this website because it (the website) reflects their interest (with the colour scheme and products) and it is a well known chain of ships in the alternative community. They may also visit this page because they are browsing for new clothes (because it is a shop duh!) or they may be comparing prices with other shops with the same target audience. 

Information Flow:  

The Information on this website is the same/ similar throughout navigation. This makes it easier for the audience to view the products they are interested in purchasing in a consistent fashion. This also makes it easier to view the product and know exactly what you are purchasing.

 Benefits:

The benefits of this website (for the producer)  is that it helps them generate a larger profit for selling their products than if they only used an actual shop. Another benefit for this is that they can further advertise their shop/ products further.


1: How to Train your Dragon site page- and Content



BBC site page- and Content

Vimeo site page-
and Content

Facebook site page- and Content

Blue Banana Site page- and Content